Founded Shamrock in 2010 and still writes the first draft of every growth strategy.
Aoife Byrne
Founder & Managing Director
- Growth strategy
- Commercial planning
- Client leadership
Our team
Meet the Team
Every client gets a growth pod: one strategist who owns the plan, backed by specialists for each channel in it. The people below are the people on your calls.
01 / Structure
How Your Growth Pod Is Structured
Your growth pod puts one growth lead between you and every specialist, so you always know who to talk to.
- 01
You
Client
Sets the commercial target and approves the plan.
- 02
Growth lead
Your main contact
Owns the plan, the targets and the monthly review.
- 03
Channel specialists
SEO, paid media, social, PR
Run each channel against the plan's targets.
- 04
Creative
Copy, design, web
Produce the pages, ads and assets every channel needs.
02 / People
Our Team
Our team covers strategy, SEO, paid media, social, web, creative and PR. Filter by discipline, and hover or tab onto a card for specialisms.
Showing all 8
Technical audits, migrations and the category-page rebuilds that move rankings.
Marcus Webb
Head of SEO
- Technical SEO
- Site migrations
- Topical maps
Places clients in trade titles and nationals, and turns the coverage into links.
Priya Anand
PR & Outreach Lead
- Digital PR
- Media relations
- Crisis support
Runs Google Ads and paid social against booked revenue, not clicks.
Sam Okafor
Head of Paid Media
- Google Ads
- Paid social
- Conversion tracking
Plans the topics, briefs the writers and checks the answers hold up.
Jordan Wells
Content Director
- Content strategy
- SEO copywriting
- AI search
Brand systems, campaign creative and design that survives contact with a landing page.
Elena Duarte
Design Lead
- Brand identity
- UI design
- Campaign creative
Builds fast sites on WordPress, Shopify and Next.js, then keeps them fast.
Tomás Kelly
Web Developer
- Next.js
- Shopify
- Core Web Vitals
Organic social, short-form video and communities that produce enquiries.
Nia Roberts
Social Media Manager
- Short-form video
- Community
- Paid social
03 / Culture
How We Work Together
We work as a small senior team that writes things down and keeps shared hours across time zones.
Senior by default
Everyone on your account has run campaigns like yours before. Nobody learns on your budget.
Written, not remembered
Plans, tests and decisions get written down, so knowledge stays with the account, not the person.
Remote-first, overlap by design
We work across time zones with shared core hours, so clients always get a same-day answer.
04 / Careers
Want to Join the Team?
We hire senior specialists who want ownership, not supervision. See open roles and how hiring works.
05 / Next step
Work With This Team
Book a growth call and meet the growth lead who would run your account.
Reply within 1 working day. No lock-in contracts.
Prefer to ask a question first? Contact Shamrock Marketing