01
Acquisition
Bring the right buyers to you, at a cost the margin can carry.
- Rank for the searches your buyers already make
- Buy paid traffic against cost per lead, not clicks
- Earn coverage and links that build authority
Services
Reply within 1 working day.
Growth marketing agency
We run your SEO, paid media, social, web and PR as one growth plan for ambitious brands, so every channel feeds the next and revenue compounds.
Reply within 1 working day. No lock-in contracts.
Trusted by teams in consumer tech, automotive, banking, media, FMCG and healthcare.
01 / Definition
A growth marketing agency runs acquisition, conversion and retention as one system, testing channels and pages to raise revenue per customer. Instead of selling SEO, ads or design as separate jobs, it ties every channel to one commercial target and moves budget towards whatever proves it earns.
In practice, one team owns the whole path a customer takes. SEO services and PPC services bring the right people in. Your website and copy turn their attention into enquiries. Email and lifecycle marketing bring them back to buy again. Each stage gets its own target, and each target rolls up into one revenue number.
The difference shows up in the decisions. A traditional digital marketing agency grows the channel it sells. A growth marketing agency cuts a channel that stops paying, even one it runs, and moves the budget to the stage with the biggest leak. You get fewer reports about clicks and more conversations about revenue.
Retained customers feed the next round of acquisition.
02 / Acquisition, conversion, retention
We grow every client across acquisition, conversion and retention, because a leak in any one stage caps the other two.
01
Bring the right buyers to you, at a cost the margin can carry.
Services
02
Turn the attention you paid for into enquiries and sales.
Services
03
Bring customers back, because repeat revenue is where margin grows.
Services
03 / Services
We run eight services from one plan and one team, so strategy, search, creative and PR never pull in different directions.
Marketing strategy sits above the channels and judges each one by what it returns. We audit where your budget goes today, map where demand sits and write a plan that names the target, the channels that earn a place and the budget behind each. Email and lifecycle programmes live here too, because retention is where margins grow. Every month, budget moves towards whatever the numbers prove.
SEO works on three fronts at once: technical foundations, content that answers real questions and authority earned from sites your buyers trust. We fix crawl and speed issues at the source, map pages to commercial search demand and build links through digital PR. The same work now feeds AI answers, because assistants cite pages that already rank and already answer the question clearly.
Your website is where paid and organic traffic either converts or leaves. We plan every template around the questions visitors arrive with, then design and build fast, accessible sites you own outright. SEO is planned at wireframe stage, not patched on after launch, and redirects protect the rankings you already have. After launch, we keep testing pages and forms so enquiry rates keep rising.
Paid search and paid social buy attention by the click, so every click has to earn its place. We structure accounts around the value of a sale, not the volume of traffic, and match each campaign to a landing page built for it. Negative keywords, bid strategy and creative testing run every week. Reports show cost per lead and return on ad spend first, with clicks as context.
Social media works when it runs to a plan rather than a mood. We set content pillars from what your buyers care about, produce posts and short-form video on a steady calendar and manage the community that forms around them. Paid social then puts budget behind what already performs organically. Every month, you see which posts produced enquiries, not just which ones collected likes.
Copy decides whether a visitor reads on or leaves. We research how your buyers describe their problem, then write pages, ads, emails and articles in their words, not yours. Every piece answers the question first and makes the case second. SEO copy follows the same method with search intent mapped in, so one page can rank and persuade at the same time.
Design shapes trust in the first few seconds, long before anyone reads your copy. We build brand identities and design systems that hold together from a logo to a landing page, then produce campaign creative, social assets and sales materials from the same rules. One system means every channel looks like the same business, and your team stops improvising with three versions of the logo.
PR earns the authority that paid media cannot buy. We build stories from your data, people and expertise, pitch named journalists at trade and national titles and track every placement and link. Digital PR campaigns feed straight into SEO, so coverage lifts rankings as well as reputation. When something goes wrong, the same team handles the response and protects the name you have built.
Compare scope, deliverables and fit for all eight on our Growth Marketing Services page.
04 / Proof
Clients judge us on revenue, retention and reach, so those are the numbers we publish.
05 / Full-service
One growth team works from one plan, one dashboard and one target, while five separate suppliers work from five of each.
06 / Process
Our process moves from discovery to scale in seven stages, and each stage ends with a deliverable you keep.
Durations are typical for a Growth Retainer. Your proposal sets the exact timeline.
We start with a working session on your business, your market and what growth is worth to you. Together we agree the commercial target, the constraints and the numbers that will judge success, before anyone recommends a channel.
OutputGrowth brief with an agreed target
We review your analytics, ad accounts, search visibility, website and customer data, and give your competitors the same scrutiny. The audit shows where revenue leaks today, stage by stage, and which fixes will pay back first.
OutputFunnel audit with ranked fixes
We turn the audit into a written plan. It names the channels that earn a place, the target each one chases, the budget behind it and the month when you can fairly judge it. Nothing launches until you sign the plan off.
Output90-day growth plan
Our specialists build what the plan needs: pages, tracking, campaigns, content and creative. Tracking goes in first, so every result from launch onwards can be traced back to the channel and the asset that produced it.
OutputLaunch-ready assets and tracking
Campaigns, pages and outreach go live in a planned sequence, not all at once. We check early data daily for the first fortnight, so problems get caught while they are still cheap to fix and easy to explain.
OutputLaunch report and baseline
Every month we test something that could move the target: an offer, a landing page, an audience or a subject line. Winners roll out across the account. Losers get recorded, so nobody pays for the same lesson twice.
OutputMonthly test log and results
Budget and effort move towards whatever the data proves. Channels that earn get more. Channels that stall get fixed or cut. We review the plan every quarter, and the gains compound from one quarter to the next.
OutputQuarterly growth review
07 / Proof
Each case study shows one team running several channels against a single commercial result.
SEO · Copywriting · Website
PPC · Website · Design
SEO · PPC · Website · Copywriting · Social Media
08 / Industries
We grow brands in eight core industries and adapt the channel mix to how each one buys. Hover or tab onto an industry to see the mix we use most.
Demo requests and pipeline, reported in the language your board uses.
Organic visibility, paid efficiency and a store that converts.
Trust-led growth for firms that compete on expertise.
Compliant messaging that still earns the booking.
Enrolment campaigns timed to when students decide.
Compliance-aware content and campaigns that still sell.
Local demand turned into booked jobs.
Openings, seasons and reviews that fill the calendar.
09 / Engagement models
You can work with us on a Growth Retainer, a fixed-scope Project or a 90-day Growth Sprint, each priced by scope rather than from a rate card.
Ongoing
SuitsBrands that want one team running growth month after month.
What's included
Contract6-month minimum, then rolling with 30 days' notice
Discuss scopeFixed scope
SuitsTeams with a defined job: a new website, a rebrand, a migration or a launch campaign.
What's included
ContractFixed term, set by scope
Discuss scope90 days
SuitsBrands that want proof before they commit to a longer engagement.
What's included
Contract90 days
Discuss scope| Factor | In-house team | Freelancers | Shamrock |
|---|---|---|---|
| Cost | WeakSalaries, benefits, tools and training for every hire | MixedLower day rates, multiplied across every specialist | StrongOne scoped fee covering strategy and specialists |
| Speed to launch | WeakMonths to recruit and onboard each role | MixedQuick to start, slow to coordinate | StrongAn existing team starts in week one |
| Skill range | WeakLimited to the people you can hire | MixedBroad, but each specialist works alone | StrongEight disciplines working from one plan |
| Management time | MixedYour managers run the team day to day | WeakYou brief, chase and connect each one | StrongOne lead and one monthly review |
| Scalability | WeakHiring and restructuring both take months | MixedDepends on who is available that month | StrongScope flexes up or down each quarter |
10 / Testimonials
Clients describe what changed in their numbers and how the work felt, in their own words.
They cut our cost per lead by a third in the first quarter, and the monthly report is the only agency report I have ever read to the end.
Page three to the map pack in four months. The phone rings now, and I can tell you which campaign made it ring.
The first agency that told us to spend less on a channel. That honesty ended up winning them the whole budget.
Our launch month sold out. Three launches before this one, with a bigger budget, did nothing close.
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11 / Team
Your growth is run by eight named specialists across strategy, search, paid media, creative, web and PR, and they are the people on your calls.
Writes the growth strategy behind every account.
Founder & Managing Director
Technical audits, migrations and site architecture.
Head of SEO
Trade and national coverage that turns into links.
PR & Outreach Lead
Google Ads and paid social run against revenue.
Head of Paid Media
Content plans, briefs and answers that hold up.
Content Director
Brand systems and campaign creative.
Design Lead
Fast sites on WordPress, Shopify and Next.js.
Web Developer
Organic social, short-form video and community.
Social Media Manager
12 / Blog
The latest posts cover SEO, paid media and strategy, written by the specialists running the campaigns.
By Jordan Wells
By Priya Anand
By Aoife Byrne
13 / FAQ
Here are straight answers to 20 questions buyers ask before hiring a growth marketing agency, written the way we answer them on calls.
A growth marketing agency is a team that runs every marketing channel against one commercial target, rather than selling channels one by one. It plans across acquisition, conversion and retention, tests constantly and moves budget to whatever proves it earns revenue.
Shamrock runs eight disciplines from one plan: strategy, SEO, websites, PPC, social media, copywriting, design and PR. Each has its own specialists, but all of them report into the same dashboard and the same revenue target, so no channel is judged on numbers that never reach the bank.
Growth marketing covers the whole customer lifecycle and judges every channel by revenue, while digital marketing often means running online channels one at a time. A digital campaign can succeed on clicks alone. A growth programme only succeeds when revenue per customer rises.
The practical difference is where budget goes. A digital marketing agency usually grows the channel it was hired for. A growth marketing agency moves money between channels and stages, including retention, whenever the data shows a better return somewhere else.
A full-service marketing agency plans and runs strategy, search, paid media, social, web, copy, design and PR under one roof, so you brief one team instead of managing several suppliers.
The benefit is not just convenience. When the same team runs SEO and PPC, search data from paid campaigns shapes content within the month. When PR and SEO sit together, every campaign is planned for coverage and links at once. Our growth marketing services page shows how the eight services connect.
The cost depends on scope: how many channels you need, how much we execute versus your team and how competitive your market is. We do not publish a rate card. After the audit, you get a fixed fee in writing before you sign, with ad spend kept separate.
Engagements usually start from $3,000 a month in fees. Ad spend is paid directly to Google, Meta and the other platforms from your own accounts, never routed through us.
A Growth Retainer runs on a 6-month minimum term, then rolls month to month with 30 days' notice. Projects run for a fixed term set by their scope, and a Growth Sprint lasts 90 days. You never sign an open-ended commitment you cannot review.
Six months is the shortest period in which most channels can be built, tested and judged fairly. If you want proof before committing that long, the Growth Sprint audits your funnel, fixes the weakest stage and reviews results at day 90.
Most clients see early movement inside 90 days and compounding results from month six onwards. Paid media can produce leads within days of launch. SEO and PR build more slowly but keep paying back, and your plan states when each target can fairly be judged.
The first 90 days move from audit to plan to the first live tests. Months three to six run monthly tests on offers, pages, audiences and subject lines. From month six, budget and effort move towards whatever the data proves, and gains compound quarter on quarter.
Choose a marketing agency that agrees a commercial target in writing, shows you who will do the work and reports revenue before clicks. An agency that cannot say how it will be judged is hard to hold accountable.
Ask to see results from a business with a similar sales model, ask who owns the ad accounts and data, and ask what happens if a channel stops paying. Our case studies show the work behind each result, and you meet your named lead before you sign.
You get a live dashboard, a written monthly report and a call to walk through both. The report opens with performance against target, names anything that missed and sets out next month's actions. You keep full access to every platform throughout.
Every channel reports into the same dashboard, so revenue is traced to the channel that earned it and no two suppliers claim credit for the same sale.
We offer marketing strategy, SEO, websites, PPC, social media, copywriting, design and PR. Most clients start with the two or three channels the audit shows will pay back first, then add more once the first targets land.
Each service has its own page with scope, process and FAQs: marketing services, SEO services, website services, PPC services, social media services, copywriting services, design services and PR services.
We work mostly with SaaS, e-commerce, professional services, healthcare, education, finance, home services and hospitality brands. The method stays the same across sectors. The channel mix changes with how each market buys.
A SaaS company usually leans on SEO, PPC, content and LinkedIn, reported as demo requests and pipeline. A home services business leans on local SEO, PPC, the website and reviews, reported as booked jobs.
An agency usually gives you more skills for less management time, while an in-house team gives you more day-to-day control. Many clients combine both: an in-house marketer owns the brand voice, and we carry strategy and the specialist channels behind them.
Hiring in-house means recruiting each role, buying tools and training, which takes months per senior hire. An agency starts in week one with specialists already in place, and scope can flex up or down each quarter.
Onboarding takes about 3 weeks and ends with a signed-off growth plan. We collect platform access, run the discovery session and complete the audit. You meet your named lead in week one and see the plan before any budget moves.
The audit covers analytics, ad accounts, search visibility, the website and customer data, with competitors given the same scrutiny. It shows where revenue leaks today, stage by stage, and which fixes pay back first.
We track revenue, qualified leads, cost per acquisition, return on ad spend and customer lifetime value. Traffic, rankings and engagement appear as supporting signals, never as the headline. The exact KPIs are agreed in writing during planning.
We work in your existing stack first: GA4, Search Console, your CRM and your ad accounts. On top, we add rank tracking, call tracking and a reporting layer that reads every source into one dashboard. Every tool we add is named in the proposal.
You own every account, asset and dataset, from ad accounts and analytics to the website code. We work inside accounts registered to your business. When an engagement ends, nothing needs transferring, because nothing was ever in our name.
Engagements usually start from $3,000 per month in fees, with ad spend on top. Below that level, there is rarely enough budget to test properly across more than one channel. The audit shows whether a smaller start makes sense for you.
For paid media, we recommend at least $2,000 a month in ad spend per platform, so campaigns gather enough data to optimise.
Every client gets a named growth lead backed by a specialist for each channel in the plan. The lead owns your targets and your monthly review. Specialists in SEO, paid media, creative, web and PR do the work and join calls when their channel is on the agenda.
You can meet the people behind the work on our team page.
You get a monthly review call, a shared channel for day-to-day questions and replies within one working day. Launches and live campaigns get weekly check-ins. You never wait for the monthly report to hear about a problem.
Switching runs as a planned handover of about 4 weeks, with live activity kept running. We audit what your current agency runs, secure access to every account and keep campaigns live during the move. Nothing gets paused until its replacement is ready.
The most common problem in a switch is accounts registered in the old agency's name. We check ownership in week one, so any transfer can be requested before notice periods end.
The first 90 days move from audit to plan to the first live tests. Month one covers discovery, the audit and the written plan. Month two puts campaigns and fixes live. Month three delivers the first scorecard against target, reviewed together on a call.
After onboarding, most clients spend about 2 hours a month with us, plus sign-off on major creative and budget changes. Book a growth call to see what your first 90 days would cover.
14 / Next step
A growth call is a working session on where your funnel leaks and what to fix first, run by a strategist, not a salesperson.
Reply within 1 working day. No lock-in contracts.
Prefer email or a quick question first? Contact Shamrock Marketing